We’ve all been there--a cough that just won’t seem to go away or an ache that hasn’t ever healed correctly on its own. When you’re experiencing some physical symptoms, where do you go to get peace of mind? Web-MD? Ask a friend or a parent? Schedule an appointment with a doctor?
Now imagine your business as a living being. Like a body, a business has a number of systems that all work together to ensure that it stays healthy. In his book Shoe Dog, Phil Knight draws a connection between cash and blood:
“Yes, the human body needs blood. It needs to manufacture red and white cells and platelets and redistribute them evenly, smoothly, to all the right places, on time, or else. But that day-to-day business of the human body isn’t our mission as human beings. It’s a basic process that enables our higher aims, and life always strives to transcend the basic processes of living…”
Unlike when we are experiencing physical...